JWT to Volunteer Services for Bob Woodruff Family Foundation
Will Support Group That Helps Injured Service Members and Their Families
March 03, 2008: 09:00 AM EST
NEW YORK, March 3 /PRNewswire-USNewswire/ -- JWT, the largest advertising agency in the U.S. and the fourth largest in the world, announced today that it will volunteer its broad marketing expertise to support the Bob Woodruff Family Foundation (BWFF), a nonprofit organization that raises awareness of the devastation caused by the "hidden injuries of war", traumatic brain injury (TBI) and combat stress.
Bob Woodruff, an ABC News anchor, was nearly killed in a roadside bomb attack while reporting from Iraq in January 2006. The Woodruff Family launched BWFF to help service members, veterans and their families as they navigate their road to recovery and reintegration back into their local communities.
"JWT has a long history of working with the U.S. Marine Corps, and we're honored to rally behind the BWFF," says JWT chairman and CEO Bob Jeffrey. "This is a chance to use our resources for the greater good and to give back to those brave men and women who sacrifice everything in the line of duty."
JWT has handled the U.S. Marine Corps account since 1946; founder James Walter Thompson was a Marine Corps veteran.
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